Privacy Policy
This Privacy Policy explains how Metric25, operated by MIND BLOWING LTD in United Kingdom, with a registered address at Office 15753 Initial Business Centre, Unit 7 Wilson Business Park, Manchester, United Kingdom, M40 8WN ("we", "us", or "our"), collects, uses, shares, and protects your information when you use our facial analysis service available at https://metric25.com/ (the "Service"). By using the Service, you agree to the practices described in this policy. If you do not agree, please do not use the Service.
Last updated: August 24, 2026
1. Information We Collect
We collect the following information when you use the Service:
- Facial photos you upload. We receive the photos you choose to upload for facial analysis.
- Facial geometry data. When you upload a photo, our software detects 478 facial landmarks and computes measurements (such as face shape, proportions, and symmetry) in your browser and on our servers.
- Your profile information. If you choose to provide it, we store your birth year, gender, and display name so we can personalize your report and occasion plans.
- Your email address. We use your email for magic-code sign-in and, if you choose to opt in, to send you your results link and tips.
- Payment information. When you purchase a report, the payment itself is processed by Stripe. We do not store your full card details; we receive only the transaction outcome and a reference.
- Technical and usage information. We collect basic device, browser, and usage data to operate and improve the Service.
2. How We Use Your Information
We use the information we collect to:
- Provide and operate the Service, including facial analysis, report generation, and occasion plans.
- Authenticate you via magic-code sign-in and restore your previous results.
- Process payments and deliver purchased reports.
- Improve the Service, prevent fraud and abuse, and comply with legal obligations.
- Send you emails you explicitly opt into (such as your results link or our glow-up tips series).
3. AI Processing
To generate your full report, your facial photos and geometry data are sent to third-party AI providers (via OpenRouter) that we engage to perform the analysis. This includes generating an AI-written report and three model portraits based on your face. We instruct these providers not to collect or use your inputs for their own purposes, but processing is subject to the applicable terms of those providers. Your photos are never sold.
4. How We Share Your Information
We do not sell your personal information. We share your information only with service providers who help us operate the Service:
- Stripe, to process your payments.
- Our AI providers (via OpenRouter), to generate your report and portraits.
- Our hosting, storage, and database providers (including Cloudflare and InstantDB), to store and serve your data.
- Authorities, when we are legally required to disclose information.
5. Data Retention
We retain your photos, analysis results, and account data for as long as needed to provide the Service or until you ask us to delete them. You can delete individual snapshots from your dashboard, and you can request deletion of your account and associated data at any time by contacting us.
6. Your Rights & Choices
Depending on where you live (in particular, if you are in the UK or EU), you may have the right to:
- Access the personal information we hold about you.
- Correct inaccurate information (such as your profile).
- Delete your photos, analyses, and account data.
- Export a copy of your data.
- Opt out of marketing emails.
- Object to or restrict certain processing.
To exercise any of these rights, contact us at the address below. We will respond within the timeframe required by applicable law.
7. Data Security
We use industry-standard technical and organizational measures to protect your data in transit and at rest. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
8. Cookies & Local Storage
The Service primarily uses browser local storage to keep you signed in and remember your session preferences. Where we use cookies or similar technologies, they are used for essential functionality. You can control local storage through your browser settings.
9. Minors
The Service is intended for users who are 18 years of age or older. When you upload a photo or sign up, you confirm that you are 18 or older. We do not knowingly collect personal information from children under 13 (or the applicable minimum age in your jurisdiction). If you believe a minor has provided us with personal information, please contact us and we will delete it.
10. International Data Transfers
Your information may be processed and stored on servers located in countries other than your own, including through our cloud providers. When we transfer data across borders, we rely on appropriate safeguards required by applicable law.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will post the updated version on this page and update the "Last updated" date. Material changes will be notified through the Service where feasible. Continued use of the Service after changes means you accept the updated policy.
12. Contact Us
If you have questions about this Privacy Policy or how your data is handled, contact us at hi@metric25.com.
Email: hi@metric25.com